Marketing Content Writer

· India, India
Employment Type Contractor

Job Description

We’re looking for a Copywriter who is able to take an idea from the concept stage and carry it all the way through the creative process. As a Copywriter, you will work with a team of project managers and other departments to develop strategic content content that achieves client goals. You will be creating landing page copy, email drip campaigns, SEO blogs and beyond. 


Skills and Qualifications:

  • 2+ years experience as a copywriter.
  • Bachelor’s degree in Journalism, Advertising, Marketing, Communication or equivalent work experience in a related field.
  • Ability to handle all copywriting duties including but not limited to digital ad copy, headlines, long-form, blogs, email, and landing page copy.
  • Ability to develop and execute creative concepts based on client goals and objectives.
  • Extreme attention to detail and strong organizational skills.
  • A strong understanding of industry best practices and expertise in social content creation and digital marketing.
  • Ability to work in a fast-paced environment with multiple clients and projects.
  • Excellent written and verbal communication skills.
  • Knowledge of the marketplace and industries our clients operate in, creative strategy, and the competitive landscape.
  • A passion for big-idea thinking and telling stories – while understanding the nuances of the social media space.
  • A strong knowledge and history working in the field, with expertise in the following areas—social content creation, user-centered creative thinking, digital marketing, and understanding drive towards learning all things emerging tech and media to keep us on our game.
  • Proficiency with all social media platforms and writing for each medium.
  • Assist in developing company wide creative processes; including high priority brainstorms, emerging social opportunities, and innovating on campaign work.
  • ZERO ego. This is a collaborative work environment and that needs to be recognized and respected.


Job Responsibilities Include:

BLOG CONTENT

  • Author fresh and engaging blog articles about clients from diverse backgrounds.
  • Collaborate with the Account Manager and/or SEO Specialist in conceiving and crafting  content that is highly searchable
  • Pitch blog topics as well as brainstorm ideas with SEO Specialists. 
  • Ability to identify what is trending in skin industry
  • Create content that connects with spa industry professionals as well as Retail Customers
  • Input and publish content in the website’s content management system (currently Drupal)
  • Optimize existing blog content for improved discovery in organic search results
  • Work closely with a graphic designer to create infographics based on blog content
  • Continue to investigate new opportunities to enhance Eminence’s written content


WEBSITE AND EMAIL CONTENT

  • Author fresh and engaging blog articles about clients from diverse backgrounds.


COPYWRITING AND EDITING

  • Develop content from strategic concept to completion for a variety of projects including product launches, seasonal stories, advertising & promotional copy, internal & external corporate communications, etc. 
  • Adhere to Wishpond brand standards for written content and ensure brand integrity in all of our partners.
  • Edit and proofread as needed.
  • Check overall presentation of copy to ensure consistency in terms of copy style, font & format, product information (where applicable) and performance accuracy, in addition to the regular proofreading concerns of spelling, grammar, punctuation and adherence to established proofreading guidelines.

Thank You

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  • Location
    India, India
  • Employment Type
    Contractor